Downtown Holland is now accepting entries for the 2024 Parade of Lights, scheduled for Tuesday, December 3 at 6:30 pm. Local businesses, corporations, schools, non-profit organizations, churches, and families are all encouraged to participate in this popular holiday parade! The main requirement for participation in the procession is to be decorated from top to bottom with holiday lights…the more, the merrier! The 2024 Parade of Lights is proudly sponsored by Gentex Corporation.
“Everyone should mark their calendar for this family-friendly event downtown to welcome in the holidays,” said Vice President of Human Resources Seth Bushouse. “The Gentex recruiting team enjoys lighting up our entry every year, and we hope more businesses will join in the fun to make the parade even brighter this year.”
The Parade of Lights begins at 6:30 pm on Tuesday, December 3 at the corner of 8th Street and Columbia Avenue in Downtown Holland and continues west down Eighth Street until it reaches the Eighth Street Market Place, home of the Holiday Kerstmarkt. The parade will feature over 75 floats, trucks, marching bands, walkers and more…all decorated in thousands of sparking holiday lights. Santa Claus will arrive in Downtown Holland at the conclusion of the parade, greeting young and old alike as he makes his way down 8th Street.
To enter the Parade of Lights, businesses and organizations must complete the online application found at www.downtownholland.com. Parade spots are filled on a first come, first served basis and interested parties are encouraged to submit their applications as soon as possible. All parade entries are required to be decorated from top to bottom with holiday lights. The entry fee for businesses is $75 and the entry fee is $25 for non-profit organizations. Entry fees must be paid online when submitting the application. Please contact the Downtown Holland office at 616.796.1210 or paradeoflights@cityofholland.com with any questions about the application process.
