After a three-year hiatus, one of Downtown Holland’s most highly anticipated holiday events is back this year...and tickets are already selling fast! Up on the Rooftops, a holiday tradition for hundreds in the community, will return on Friday, December 15 from 6:00 pm - 9:00 pm. As part of the event, ticket holders are given exclusive access to tour private condos and apartments, office spaces, and art studios on the upper floors of historic buildings throughout Downtown Holland. The $45 ticket price also includes a light appetizer and dessert reception in the beautifully remodeled Haworth Hotel ballroom at 225 College Avenue. Up on the Rooftops is proudly sponsored for the first time ever by Zeigler of Holland. “Since Zeigler Auto Group purchased the Elhart dealership in July 2023, we have had overwhelming support from our Holland community,” said Jared VanOrder, General Manager of Zeigler of Holland, “It is our pleasure to sponsor Up on the Rooftops for the first time and to support Downtown Holland. We look forward to being part of this special event. Community is important to us! It is important for me and the rest of the Zeigler of Holland team to give back, show appreciation, and make a commitment to a community that has given so much! After all, our mission statement is ‘Our family providing your family with the ultimate automotive experience.’” This year's self-guided tour features ten locations, including residences above Crust 54 and Garsnett Beacon Candle Co, along with multiple condos in Downtown Place, Maxel Flats, and the Towers on River. Upper floor businesses on the tour include LVZ Financial Planning, the Lumir Executive Offices, the Surge Center, and United Bank. Tickets for Up on the Rooftops are currently available at and are expected to sellout once again. When you purchase your tickets, you must select which reception at the Haworth Hotel you plan to attend. The Early Reception is from 6:00 pm - 7:00 pm and the Late Reception is from 8:00 pm - 9:00 pm. All locations on the tour will be open from 6:00 pm - 9:00 pm to accommodate all ticket holders. Proceeds from ticket sales help support Downtown Holland events and programs throughout the year. Please email or call 616.796.1210 with any questions. In addition to Up on the Rooftops, Downtown Holland will be hosting a number of family friendly special events and shopping promotions throughout the upcoming holiday season. Be sure to mark your calendars for these exciting holiday events all November and December long! Visit the Downtown Holland website at or call 616.796.1210 for details. Holiday Open House Saturday, November 18 5:00 pm – 8:00 pm Downtown Holland will host the annual Holiday Open House on Saturday, November 18 from 5:00 pm - 8:00 pm! During the Holiday Open House, the entire community is invited to stroll the beautifully                                                  decorated and brightly lit streets while shopping for all of your holiday gifts. Shops and restaurants will be welcoming customers with free gift wrapping, holiday refreshments, merchandise discounts, fun giveaways, and so much more during this popular event! The Holiday Open House is fun for the entire family, with appearances by Santa and his favorite elf, a reindeer petting corral, strolling carolers, and chestnut roasting. (Yes, over an open fire!) The Snowflake Express Trolley is back for the second year too! Just hop on and off at the Splash Pad next to the Courtyard Marriott Hotel for a free festive tour of Downtown Holland. The Holiday Open House is proudly sponsored by Greenridge Realty of Holland. Small Business Saturday Saturday, November 25 All Day Long Downtown Holland will join communities throughout the country in celebrating Small Business Saturday on Saturday, November 25! Our shops and restaurants want to thank you for shopping small this holiday season and for supporting us all year long with a day packed full of giveaways, discounts, and lots of fun promotions! Be sure to enter our annual Small Business Saturday Selfie Contest too! Just snap a photograph of yourself shopping in Downtown Holland on Saturday, November 25 and share it on our Facebook page for a chance to win a $100 gift card to your favorite Downtown Holland business. The winner will be announced on Monday, November 27. Parade of Lights Tuesday, November 28 6:30 pm Santa Claus arrives in Downtown Holland during the Parade of Lights, escorted by 90 floats, commercial vehicles, walkers, and marching bands...all decked out from top to bottom in thousands of sparkling lights! Come see why this brightly lit holiday procession on Tuesday, November 28 is fun for the entire family and a holiday tradition for the entire community. The Parade of Lights will begin at the corner of 8th Street and Columbia Avenue at 6:30 pm sharp and proceed west down 8th Street until it reaches the Holland Civic Center Place at 150 West 8th Street, home of the Holiday Kerstmarkt! The Parade of Lights is proudly sponsored by Gentex Corporation. Be sure to look for them as they lead the parade with a special treat for all of the children in attendance! (Please note that there will be no other candy out during the parade.) Strolling Santa Fridays, December 1 – 22 6:00 pm – 8:00 pm Heading to Downtown Holland to do a little holiday shopping this season? Be sure to keep your eye out for the one and only Santa! Downtown Holland’s very own Santa Claus will be strolling 8th Street every Friday night in December to greet customers, pose for photographs, and bring a little magic to your holiday shopping experience. Be sure to say hello if you spot Santa out doing a little local shopping (or dining) of his own from 6:00 pm – 8:00 pm on December 1, 8, 15 and 22! Shopping Jam Saturday, December 16 8:00 am – 10:00 am The early bird gets at the annual Downtown Holland Shopping Jam! Set your alarm clocks and grab a cup of hot coffee because this is one holiday savings event you won't want to miss! As part of the Shopping Jam on Saturday, December 16, participating businesses will open their doors early, offering 30% off at least one item from 8:00 am - 9:00 am and 25% off at least one item from 9:00 am - 10:00 am! Whether you're just starting your holiday shopping, you need one more gift to finish off your nice list, or you're shopping for something special for yourself, this is one sale you won't want to miss. It’s the perfect opportunity to “wrap up” your holiday shopping while enjoying amazing discounts!