PRIME Music Festival
From the producers of Lansing’s Common Ground Music Festival and the Columbus, Ohio, based Breakaway Music Festival brand, comes a fresh event! The first multi-genre “PRIME Music Festival - Michigan” took place September 15-16, 2017, at Adado Riverfront Park.
“We are excited to expand the fall music festival scene in the mid Michigan region” said Jenna Meyer, marketing director of MiEntertainment Group. “Adado Riverfront Park has proven itself as the premier outdoor concert venue in the East Lansing/Lansing marketplace over the past 18 years, and home to many successful events.”
MiEntertainment Group has produced the Common Ground Music Festival annually since 2000, bringing over 1 million guests to the mid-Michigan community and an added economic impact of over $60 million. In partnership with the company is Prime Social Group, known for its major stake in Midwest events including Breakaway Music Festival (which has now expanded into multiple markets) and the largest college music festival in the country, #Fest.
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