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Long Road Distillers and Madcap Coffee Collaborate to Create New Spirit, Amaro Pazzo

Long Road Distillers will release a new spirit, Amaro Pazzo, this week. Amaro Pazzo was created in collaboration with Madcap Coffee Company and utilizes Madcap’s Reko coffee as one of the primary ingredients in the finished product.

The collaborative spirit will be celebrated at a release party on Tuesday, December 11 at Long Road Distillers on Grand Rapids’ west side. The event will feature half-off amaro and coffee cocktails made with Amaro Pazzo and Madcap Coffee.

The two Grand Rapids-based companies have been working together for over a year to bring Amaro Pazzo to life. Both have been recognized as leaders in their respective industries. Discussions on potential collaborations quickly narrowed to an amaro that incorporated Madcap Coffee to impart specific flavors to the finished product.

“The team at Long Road has a special respect and intention for the ingredients they work with,” said Ryan Knapp, Coffee Director for Madcap. “Collaborating with our friends at Long Road was a natural fit with our similar philosophy on how we approach ingredients and flavor. We love amaro and couldn’t be more excited for the roll out of Amaro Pazzo.”

Madcap’s Reko coffee is an heirloom variety that comes from the Kochere region of Ethiopia, considered by many to be one of the best specialty coffee growing regions in the world. After tasting through coffee varieties from all over the world, Madcap and Long Road agreed that Reko would impart the most complimentary flavors for Amaro Pazzo, most notably bright citrus notes, lemongrass, and a hint of ginger.

“Few put as much time and dedication into their craft as Madcap,” said Jon O’Connor, co-owner and co-founder of Long Road Distillers. “Amaro Pazzo is an ode to our shared commitment to take the time to do things right, and to craft the exceptional. We can’t wait to introduce people to what we’ve been able to create together.”

Amaro is a traditional Italian herbal liqueur, commonly enjoyed before or after dinner. While there are significant differences from brand to brand, amaro is typically bitter-sweet in flavor and has some sugar added for balance.

In addition to Reko coffee from Madcap, Long Road Amaro Pazzo, is made with myrrh, turkey rhubarb, two types of orange, wormwood, and a blend of other ingredients. It is bottled at 57 proof, or 28.5% alcohol by volume. Statewide distribution will follow the in-house release later this week.

Follow along and stay up to date on release details at www.LongRoadDistillers.com or through the distillery’s Facebook page @longroaddistillersgr.