Mark It Zero! Big Lebowski Beer Tour Rolls Back into Kalamazoo

In honor of one of the finest and most oft­-quoted films of all time, West Michigan Beer Tours is proud to present the return of the Big Lebowski Beer Tour.

In collaboration with Greenbush Brewing Co., Latitude 42 Brewing Co., Airway Fun Center and the Alamo Drafthouse Cinema, the Big Lebowski Beer Tour will be held on Saturday, October 1st.

The tour includes a trio of specialty beers that reference the film from Greenbush brewer Jake Demski, a unique, tie­-dye-­laden tour of Latitude 42 Brewing Co., bowling at Airway Fun Center and a quote­-along of the cult film starring Jeff Bridges. The tour will begin with registration at 3pm at Central City Tap House and officially conclude with a movie party/screening of “The Big Lebowski” at 7:30pm at the Alamo Drafthouse.

Garb referencing the film is highly encouraged (and may be rewarded). Hotel discounts are also available on request. Greenbush Brewing Co. will provide these small ­batch beers as part of the event:

  • “Obviously You’re Not A Golfer” -­­ 5% ABV Arnold Palmer Ale (available at Central City Tap House; ale with lemonade and ice tea in secondary fermentation)
  • “The Brew Abides” ­­- 9% ABV White Russian Imperial Stout (available at the Airway Fun Center)
  • “Who’s Woo?” ­­- 7% ABV Rice IPA (available at Alamo Drafthouse)

Ticket prices are: “The Donny” ($55,­­ ride only, pay rest as you go); “The Walter” ($79, samples, tour and logo pint glass at Latitude 42; one game of bowling and movie ticket; “The Dude” ($99­­, samples, tour and logo pint glass at Latitude 42; unlimited bowling; West Michigan Beer Tours T­-shirt and movie ticket).


Origination: Central City Tap House, registration at 3pm with 4pm departure.

Stop 1: Latitude 42 Brewing Co., samples, tour, logo pint glass, 4:15pm to ­5:15pm.

Stop 2: Airway Fun Center, bowling, full pour, 5:30pm to ­6:45pm.

Termination: Alamo Drafthouse Cinema Kalamazoo, “The Big Lebowski” Quote­Along, 7pm with 7:30pm screening (Central City Tap House is about a block away from Alamo). For more information, go to

For more details on upcoming tours, click on the “Tours” tab on their website, You can also find them on Facebook, Twitter, Flickr and TripAdvisor.